20 Affordable Japanese Drugstore Products 2024 | Top-quality, Affordable Drugstore Products From Japan

20 Affordable Japanese Drugstore Products 2024 | Top-quality, Affordable Drugstore Products From Japan

May 12, 2024Rasmiya Assadi

Japan has some of the best skincare and beauty brands in the world. J-beauty brands offer some of the best Japanese drugstore products that are effective and come at affordable prices!

Discover the allure of Japanese drugstore beauty with our guide to affordable yet effective products. From skincare staples to makeup must-haves, Japanese brands offer quality at a fraction of the cost.

Dive into the world of budget-friendly beauty and unlock the secrets to radiant skin and effortless glam.

Best Japanese Drugstore Products Price
DHC Deep Cleansing Oil $27.98 
Kose Softy Mo Deep Cleansing Oil $9.69 
Senka Perfect Whip $8.90 
Kanebo Suisai Beauty Clear Powder $24.99 
Cure Natural Aqua Gel $38.00 
Naturie Hatomugi Skin Conditioner $12.45 
KAO Curel Intensive Moisturizer $26.99 
Skin Aqua Tone Up UV Essence SPF 50+ PA++++ $12.48 
Saborino Morning Facial Sheet Mask $14.00 
LuLuLun Hydrating Face Sheet Mask $25.79 
Keana Nadeshiko Rice Mask $19.28 
Shiseido Prepare Facial Razor $6.95 
Kao Megurism Health Care Steam Warm Eye Mask $14.94 
Kiss Me Heroine Long and Curl Mascara Super Waterproof $9.49 
Kiss Me Heroine Mascara Remover $19.90 
Canmake Cream Cheek $9.99 
Hada Labo Gokujun Hyaluronic Lotion Moist $11.88 
Rohto Dry-Aid Lubricant Eye Drops $19.00 


Which is the best Japanese Drugstore product?

There's a wide variety to choose from when it comes to Japanese drugstore products. All of them are high-quality and come at an affordable price. But the DHC cleansing oil stood out to me the most because of how gentle it is on the skin and yet does the job effectively.

DHC cleansing oil, the best Japanese drugstore product, is formulated with olive oil. It effectively removes waterproof makeup and sunscreen as well. It's also suitable for oily skin as the formula doesn't clog the pores. A 6.7 fl oz bottle of DHC cleansing oil costs $27.97. It's free from irritants which makes it a great drugstore product to use.

If you are like me and love Japanese products, you must check out these best Japanese drugstore products that are so good, you will be wanting more.

Canmake Stay-On Balm Rouge

Canmake is my favorite Japanese drugstore makeup brands. Canmakes products are amazing and super affordable making them worth every penny!

Camake’s Stay-on Rouge is an all in one balm cause you can also use it as a lipstick, gloss or even a lip SPF. Formulated with moisturizing ingredients like honey, shea butter,  jojoba oil, and pomegranate oil, the canmake stay-on rouge balm moisturizes the lips without being sticky. 

The balm itself feels very light on the lips but gives a solid color. What I really loved about this balm is its texture, it clings to the lips and makes your lips look plushy and juicy. Even though it's a balm, the Canmake stay-on balm (true to its name) actually has pretty strong staying power. 

Key features: 

  • Can be applied as lipstick or gloss
  • Can apply multiple layers for a stronger color 
  • Formulated with moisturizing ingredients
  •  Feels light and balmy 
  • Strong staying power 

Hada Labo Tokyo Anti-Aging Hydrator

If you have dehydrated skin then Hada Labo Tokyo Anti-Aging Hydrator is the best Japanese drugstore product for you!

Hada Labo Tokyo Anti-Aging Hydrator has a very lightweight texture and will get easily absorbed into your skin. It does feel slightly oily on the skin but in a good way. Basically, it makes the skin feel moisturized and supple.

The only thing I didn’t like about Hada Labo Tokyo Anti-Aging Hydrator is that it takes about 2 minutes to completely dry on your skin and also it has a slightly sticky feeling. But I can ignore that because the effects of using the Hada Labo Tokyo Anti-Aging Hydrator on my skin are great! 

After using the Hada Labo Tokyo Anti-Aging Hydrator for about two weeks, my skin felt very moisturized and plump. And after using it for about 2 months, I started noticing that it had reduced my fine lines and wrinkles. 

Hada Labo Tokyo Anti-Aging Hydrator contains hydrolyzed collagen that fights signs of aging and heals skin damage. It also has Hydrolyzed hyaluronic acid in its formulation - this works to moisturize and hydrate the skin and plump the skin up! It also contains Sunflower seed oil that helps reduce any inflammation or irritation along with helping improve moisture levels of the skin. 

Key Features

  • Formulated with hydrolyzed collagen, Hydrolyzed hyaluronic acid, Sunflower seed oil
  • hydrolyzed collagen helps reduce signs of aging 
  • Hydrolyzed hyaluronic acid improve skin moisture and hydration 
  • Sunflower seed oil reduce any inflammation or irritation 
  • Texture is lightweight but slightly oily 
  • Leaves a slightly oily feeling after application 

DHC Deep Cleansing Oil

Best Japanese Drugstore Cleansing Oil

This cleansing oil by DHC is probably one of the best Japanese cleansing oils. It is a cult favorite and is one of the best selling Japanese cleansing oils. The vitamins and antioxidants packed in this cleansing oil ensure proper hydration and nourishment of your skin. With regular use, you will notice that your skin looks young and radiant.

DHC is a brand most of us are familiar with. The brand has made a mark in the world and has a huge fan following. Cleansing oils are super popular in Japan. Why? It is because their ritual has something called the double cleanse. 

The double cleansing method begins with a cleansing oil that removes makeup and helps loosen up dirt, grime, and sweat. It is then followed by a water-based cleanser, or you could use your foaming cleanser

If you want to follow the double cleanse method for more effective cleaning, you may want to try out this product. This best Japanese drugstore products is one of the best Japanese cleansing oil in the market! 

Key Features:

  • Formulated with olive oil, rosemary leaf oil, Vitamin E
  • Rich in antioxidants
  • Deeply moisturizes skin 
  • Revitalizes skin
  • Effectively removes makeup, sunscreen, waterproof eyeliner, and impurities
  •  No added fragrance
  • Colorant-free
  • Paraben-free
  • Phthalates-free
  • No mineral oil
  • Suitable for all skin types

Related: Check out these nourishing body washes from top J-beauty brands!

Kose Softy Mo Deep Cleansing Oil

Top Japanese Drugstore Cleansing Oil 

This is yet another Japanese cleansing oil that you may want to give a try. This highly effective cleansing oil comes at an affordable price. It works both as a cleanser and as a makeup remover, and what I love about this cleansing oil is that it leaves the skin super soft. When you rinse it off, it will leave no hints of oiliness on your face. 

Key Features:

  • Deeply cleanses skin
  • Removes stubborn makeup
  • Cleanses pores
  • Leaves skin refreshed and clean
  • Suitable for all skin types

Check out this best Japanese drugstore products below!

Related: BB creams are perfect for that no-makeup makeup look. Pick one for your skin type here!

Senka Perfect Whip

Best Japanese Drugstore Face Wash

Are you looking for a face wash that hydrates and nourishes your skin while making it soft and supple? The Senka Perfect Whip by Shiseido should be on your list.

This cult-favorite cleanser has a huge fan following across the globe. It does more than just clean your face. The formulation contains silk cocoon essence and double hyaluronic acid.

These ingredients pack your skin with moisture and lock it in. They also leave your skin strengthened, and with regular use, you will notice that your skin feels more supple and soft.

Priced quite affordably, this is one of the best Japanese drugstore products for sure!

Key Features:

  • Formulated with silk cocoon essence 
  • Infused with hyaluronic acid
  • Locks in moisture
  • Removes makeup 
  • Gently cleans pores

Kanebo Suisai Beauty Clear Powder

Best Japanese Drugstore Beauty Clear Powder

If you have ever been to a Japanese drugstore, you must have probably seen this cute thing on the shelves. These tiny individual cubes are your perfect travel companions; all you need to do is add a few cubes in your travel pouch and you are good to go. Each tiny cube contains cleansing powder, which when used with a little water, foams up and helps remove makeup, oil, and dirt. 

The powder contains a type of enzyme called protease; this enzyme helps to eliminate dead skin cells to reveal skin that is softer and smoother. Other magical ingredients include soy milk, watercress, and licorice root extracts - all of these work together to give you a brighter and hydrated skin. The beauty clear powder is also free of any potential irritants. Hands down, one of the most useful and best Japanese drugstore products! 

Key Features:

  • Formulated with protease enzyme 
  • Eliminates dead skin cells 
  • Infused with soy milk, watercress, and licorice root extracts
  • Brightens skin 
  • Deeply hydrates skin 
  • Perfect for when traveling 

Cure Natural Aqua Gel

Best Japanese Drugstore Exfoliator 

Do you think exfoliators are too harsh on your skin? Let go of that notion now because Cure Natural Aqua Gel will make you think otherwise. This is a product that has won the “Skincare Brand of the Year” award given by World Branding Awards. It is the best-selling exfoliator in Japan. 

The exfoliator is made from activated hydrogen water. It exfoliates gently to remove dead cells from the surface of your skin. What gets revealed is a smooth, clean, clear, and soft skin. This miracle drugstore product is cruelty-free, alcohol-free, and allergen-free. If there is one exfoliator you need, it is this one.

Key Features:

  • Formulated with activated hydrogen water
  • Exfoliates gently 
  • Removes dead cells
  • Brightens skin 
  • Improves skin’s texture
  • Makes skin soft and supple
  • Fragrance-free
  • Colorant-free
  • Preservative-free
  • Suitable for all skin types

 This best Japanese drugstore product sells like hot cakes in Japan! Check it out below!

Related: Improve your skin and hair's overall health with these amazing Japanese collagen products!

Naturie Hatomugi Skin Conditioner

Best Japanese Drugstore Skin Conditioner

Now, this product may say conditioner, but it really is a toner. Toning your skin is an inseparable part of any beauty regime; you simply cannot skip it. Toners, or lotions as they are called in Japan, hydrate, and prep your skin for a moisturizer and any other product that you may apply afterward. This skin conditioner does just that. 

This affordable yet one of the best Japanese drugstore products uses Hatomugi, which is known as the superfood of our skin. This ingredient moisturizes, soothes, and refreshes our skin. This edible barley plant has been a part of Japanese beauty rituals for ages. Apart from all the good benefits mentioned before, this ingredient is also known for its antiseptic and anti-inflammatory properties. 

Key Features:

  • Formulated with Hatomugi
  • Soothes and hydrates skin 
  • Has antiseptic and anti-inflammatory properties
  • Apply before moisture to improve skin elasticity

KAO Curel Intensive Moisturizer

Best Japanese Drugstore Moisturizer

Curel Intensive Moisturizer by Kao is probably one of the best Japanese drugstore products. It is a cult-favorite, which is quite understandable because it really is pretty amazing when it comes to moisturizing your skin. 

The moisturizer intensely moisturizes the skin without being too heavy. The texture of the moisturizer is light and smooth; it is suitable for use all year round. The moisturizer contains ceramide and it improves the skin’s natural barrier function.

Key Features:

  • Lightweight formula 
  • Intensely moisturizes skin 
  • Formulated with the ceramide to improve skin’s natural barrier

Skin Aqua Tone Up UV Essence SPF 50+ PA++++

Best Japanese Drugstore Sunscreen

Skin Aqua Tone Up UV Essence is another one of the best Japanese drugstore products. It has iridescent strobe pearl particles that diffuse light. This makes your dull and dry skin glow radiantly.

It has a smooth formula that glides on your skin gently and evenly. So, because of this, it does not just work towards protecting your skin from the sun, it also works as a wonderful makeup base. 

The sunscreen has SPF 50+, which is great at protecting your skin against the harmful UV rays of the sun. But apart from that, this essence also has several other skin-loving ingredients such as ultra-hydrating hyaluronic acid and antioxidant-rich Vitamin C. These ingredients will leave your skin feeling soft, supple, and clear. Your skin will also remain protected against harmful environmental aggressors. 

Key Features:

  • Contains iridescent strobe pearl particles
  • Makes skin radiant
  • Smooth formula 
  • Can also be used as makeup base 
  • Formulated with ultra-hydrating hyaluronic acid and antioxidant-rich Vitamin C
  • SPF50+

Saborino Morning Facial Sheet Mask

Best Japanese Drugstore Face Mask

Here is an amazing Japanese morning facial sheet mask that’s another one of the best Japanese drugstore products. The whole point of this sheet mask is that you put it on your face in the morning before you move on to your regular makeup routine.

Every morning, apply this mask on for one minute and then continue with your skincare routine. You do not need to rinse it off. Instead, just pat the residue on your skin and let it glow and shine. The sheet mask does not just help remove impurities from your face, but it also acts as a moisturizer and a primer. It creates the perfect base for your makeup. 

The sheet mask has ingredients that work together to give you a brightening effect. Ingredients such as orange oil and grapefruit peel oil along with hyaluronic acid and honey help brighten your look while making sure it gets all the hydration it needs. 

Key Features:

  • Formulated with orange oil, grapefruit peel oil, hyaluronic acid, honey
  • Brightens skin 
  • Hydrates skin 
  • Moisturizes skin 
  • Removes impurities

LuLuLun Hydrating Face Sheet Mask

Best Japanese Drugstore Sheet Mask

The packaging is so cute, but there is more to this sheet mask than just a pretty adorable packaging. This hydrating face mask is designed for everyday use. This mask contains rice ceramide, which is similar to the ceramides found in our bodies. 

What this rice ceramide does is that it allows for deeper penetration of all the good ingredients to restore the natural moisture and balance of your skin. The face mask contains wonderful ingredients such as hyaluronic acid, acacia honey, as well as other beauty ingredients that go deep beneath your skin, thanks to rice ceramide.

The face mask is made of special microfiber materials that allow for the mask to adhere perfectly to the contours of your face. You can use this face mask twice a day, instead of your moisturizing creams and serums. 

These sheet masks are perfect even for people who have sensitive skin that gets irritated quickly. All the ingredients used in this sheet mask are artificial colorant-free, fragrance-free, and mineral oil-free.

Key Features: 

  • Made of special microfiber materials 
  • Contains rice ceramide
  • Penetrated deep into the skin to intensely moisturize the skin 
  • Contains hyaluronic acid and acacia honey

Keana Nadeshiko Rice Mask

Top Japanese Drugstore Face Sheet Mask

Rice is yet another ingredient that has been used for centuries by the Japanese in their skincare routine. This face mask has an instant cooling sensation along with its super-moisturizing properties. The sheets are all in one packet, but you do not have to worry about the lack of serum because of this. Each sheet mask is packed with nourishing serum that does so much good to your skin. 

The sheet masks have Japanese rice-derived ingredients and fermented sake to replenish your skin with hydration and antioxidants. You will notice that your skin feels softer, smoother, and more moisturized than ever. Definitely one of the best Japanese drugstores products you must definitely get!

Key Features:

  • Contains rice-derived ingredients
  • Fermented sake
  • Replenishes lost moisture
  • Intensely hydrates skin
  • Skin feels softer and smoother after use

Shiseido Prepare Facial Razor

Best Japanese Drugstore Products

Have you used a facial razor before? If yes, then you would agree that it is quite satisfying to see it removing all the peach fuzz from your face, giving you an instantly smoother skin.

What is even more satisfying is using the Shiseido Prepare Facial Razor for your skin. It gently removes peach fuzz, chin hair, as well as that mustache. The blades have an edge, but they are not sharp enough to cut your skin. So, it helps you remove the dead skin cells without hurting yourself. 

The razor removes all the hair, but to some extent, it also works like Dermaplaning. It removes a layer of dead skin cells, making it great for exfoliation as well. So, if you are looking for a two-in-one product, this is the one for you. 

Key Features:

  • Removes peach fuzz, chine hair, and mustache
  • Skin-friendly razor
  • Acts as an exfoliator too, removes dead skin cells

Related: Check out more skincare by Shiseido here!

Kao Megurism Health Care Steam Warm Eye Mask

Best Japanese Drugstore Eye Mask

The Kao Megurism Health Care Steam Warn Eye Mask is a self-warming steam eye mask that has been developed using Japan’s unique and innovative steam heat technology. The warm and comfortable heat slowly envelopes the eyes calming them. This is one of the best Japanese drugstore products to use to provide relaxation and relief to your strained eyes. 

Now, this is no ordinary eye mask. It comes with ear flaps that not only make sure that the mask stays on your eyes, but it also makes sure that the heat spreads evenly around your eyes. If you have had a tiring day, this product will help relieve you of stress and tension.

These eye masks are available in several variants of fragrances such as lavender, chamomile, citrus, and rose. You can also get these masks in the no-scent versions. 

Key Features:

  • Self-warming steam eye mask
  • Relaxes strained eyes
  • Comes with ear flaps so heat spreads evenly around the eyes
  • Scented and unscented versions available

Related: Take care of the delicate under eye skin with these amazing Japanese eye creams!

Kiss Me Heroine Long and Curl Mascara Super Waterproof

Best Japanese Drugstore Mascara

This is my absolute favorite water-proof Japanese mascara and it has a serious cult fan following all around the world. It costs less, but it works magically. This is your all-in-one product for your eyelashes. The long and curl mascara adds a super dynamic lengthening effect. When you apply, it separates your lashes and prevents any clumps, giving you glossy eyelashes. 

Many mascaras cannot hold curls, but this one does the job really well. It can hold your curled eyelashes for hours as it contains curl locking ingredients with Memory-Shape Polymer.

Apart from this, the mascara is also super waterproof. It contains the brand’s very own Super Guard Polymer, which makes the mascara resistant against tears, sweat, water, oils, and abrasions. 

So, you can go about your busy day without worrying about your mascara smudging. Watch an emotional movie and cry your heart out without worrying about looking like a panda.

The mascara contains ingredients such as camellia oil, wild rose fruit extract, royal jelly extract, and argan oil. These ingredients prevent your sensitive eyelashes against damage.

For the quality and price, definitely one of the best Japanese drugstore products available!

Key Features:

  • Formulated using camellia oil, wild rose fruit extract, royal jelly extract, and argan oil
  • Super waterproof
  • Developed using brands proprietary Super Guard Polymer 
  • Lengthens and curls eyelashes

Kiss Me Heroine Mascara Remover

Best Japanese Drugstore Mascara Remover

Helping you take off the super waterproof long and curl mascara from Kiss Me Heroine is the mascara remover from the same brand. This super innovative product works really well to help remove all that mascara from your eyes gently and without damaging or irritating your lashes.

The remover comes in a tube with an applicator that has a comb-shaped design. This helps you to easily apply the remover to your lashes. 

The remover really does what it claims to do. It is one of the best mascara removers that you can get. When you want to remove your mascara, take the remover applicator and brush your lashes. This will coat your lashes with the remover. Let it sit for a couple of minutes and then wipe off. You will notice that every trace of mascara is removed from your lashes. It’s as quick and as simple as that.

Key Features:

  • Effectively removes mascara 
  • Leaves no residue behind
  • Doesn’t damage or irritate the lash or skin
  • Gentle on the skin and lashes
  • Easy application

Canmake Cream Cheek

Best Japanese Drugstore Blush

A good blush can change your entire look, giving you those natural glowing and rosy cheeks. I love blushes that are creamy and can be applied with our fingers. The cream cheek from Canmake is perfect. The blush glides on perfectly on the cheeks, giving that rosy glow. It blends perfectly well and lasts for a long time. 

The blush has a surprising melting gel-type texture that feels silky-soft. Once applied to the cheeks, it becomes dry and stays on for a long time. The texture and the ingredients used in the blush does not just help it to adhere better and for longer on your skin, but it also prevents your skin from drying out. It is highly compatible with all types of foundations. You can use it on top of your liquid or powder foundations with ease. 

You can use only one layer for a natural complexion. If you wish to increase the intensity of the color, continue adding further layers. You can easily blend it using your fingertips.

Key Features:

  • Melting gel-type texture
  • Dries instantly when applied on cheeks
  • Contains squalene of vegetable origin and amino acid-based emollients
  • Long-lasting 
  • Can be used over both liquid and powder foundation
  • Vibrant colors that pop
  • Looks seamless

Hada Labo Gokujun Hyaluronic Lotion Moist

Best Japanese Drugstore Lotion

This lotion, or toner, is perfect for your skin. It works so well to provide moisture and hydration to your skin. It contains Super hyaluronic acid (blend of three types of hyaluronic acid), which is known to add and lock in moisture.

Since hyaluronic acid draws water from the air or your skin, it is best to apply this lotion on wet skin. After washing, do not wipe your skin dry. Instead, simply apply this lotion using your hands, not a cotton pad.

Key Features:

  • Intensely moisturizes skin 
  • Contains super hyaluronic acid, a blend of three type of hyaluronic acid developed by the brand
  • Suitable for all skin types
  • Apply on wet skin

Related: Balance and tone your skin before you moisturize with the best Japanese toner!

Rohto Dry-Aid Lubricant Eye Drops

Best Japanese Drugstore Eye Drops

This is one of the best Japanese drugstore products and is a holy grail for your tired and stressed-out eyes. Most of us spend most of our day in front of the computer screen, which can take a toll on our eyes and make them dry. Dry eyes can cause irritation, and so, needs to be addressed.

This Dry-Aid eye drop from Rohto helps fight five key dry-eye symptoms such as dryness, irritation, grittiness, burning, and stinging. This product gives you instant relief and comfort that lasts for up to 12 hours. The formulation works to restore moisture by working on all the three layers of the eyes. 

Key Features:

  • Provides instant relief to the eyes
  • Keeps your eyes from drying
  • Relieves irritation. Grittiness, burning and stinging in the eyes
  • Lasts upto 12 hours

For more eye drops, check out these amazing Japanese eye drops right here!

These were some of the best Japanese drugstores products. If you’d like to check some of the top Japanese skincare brands next, click here!


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  2. Give the care that your hair needs with these amazing Japanese hair oils!
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